So you want to start your own blog, but you don’t know what to blog about right? Or maybe you’re not sure if anyone would like your writing yeah? Or maybe it’s something trivial like should you cover a bunch of blog topics under one domain, or should you go niche and only focus on one topic?
What a dream killer once you start thinking about all of this stuff, would you agree? If you’re anything like me, you have all these great ideas or a vision for something you could do, but all this nit picky bullshit is getting in the way right?
What if there was a way you could secretly take a peek inside your future blog readers minds, and already know some of the things they’d like to read about, so you can get started on your blog faster and feel good about it?
Imagine feeling confident about starting your blog, since you already know a few of the interests your future readers have. You may even stumble across a goldmine of topics and ideas just from doing the below exercise I’m about to show you, that you’ll never have to worry about running out of blog post ideas or things to write about ever again!
When I show you how this works, you’re gonna laugh. But don’t laugh too long, take this very seriously because this can change your blogging results in less time than you think.
It’s very simple: instead of focusing on what keywords get the most search traffic like most guides direct you to do, we just want to know what people are looking for help with, that we know something about.
Meaning, we all have knowledge or have had experiences that can, and will, help someone else. Think about your Grandmother’s home remedy for instance… not earth shattering, but for someone suffering from an ailment, sharing a simple solution with them can make a HUGE immediate impact in their life can’t it?
Well this is no different, and works the same way. The trouble is, when we first start blogging, we don’t have any analytics or past experience to tell us what’s been popular. And since we don’t have any content up, we don’t have any comments from people telling us they like this or that, or that they’d love to read more about blah blah.
This leads to more and more analysis paralysis like we talked about above. Then we become unsure of ourselves and doubt whether or not our blog is going to work.
Well with the outline below, you never have to feel like that again. I’m going to give you a few tips and tricks that will help you get endless blogging ideas, and peek inside your readers heads to help you confidently get going online.
Turn Questions That Thousands Of Online Searchers Are Typing In, Into Your Next Blog Post – Quickly & Easily Gain New Readers
The first method is leveraging a free tool to see what questions people are asking about on the internet. This isn’t the first time I’ve mentioned using some of these tools, as you may have seen them in my guide on how to create a blog for beginners.
Nonetheless, we’re going to do things just slightly different this time. And I’ll show you exactly how to schedule and format your next few blog posts, so all you have to do is fill in the blanks.
We’re going to use a frequently asked questions tool called KeywordTool.io. The way it works is you enter in a seed keyword and select the questions tab under the Google and Bing options. You will get a list of related search questions, and some seed keywords will generate hundreds of questions, while other may only generate a handful… So play around with different variations or broad and generic entries.
How can you use these?
Well, if a question is popular enough, you can write an entire blog post on that one topic. Alternatively, you can sprinkle in two to five related questions and turn it into a really helpful blog post that answers common problems.
Another tick I like to use, is adding a FAQ section using some of these related questions to other blog posts. If you use the TOC + plugin and format your posts correctly, those sub heads will get bolded in the serps and your CTR will go up. (even more traffic!)
The Secret Way You Can See How Other Bloggers You Admire Are Getting Their Traffic (and emulate them)
Notice I didn’t say copy them? If you are not yourself, and you are not authentic, it will show through and you’ll gain fake readers because… you’re being fake! (remember: like attracts like)
Now, here’s a tool you’ve probably heard about before, but may not have used it in the way I’m about to show you. What you want to do is take a couple complimentary niches that are adjacent to your primary topic, and find some blogs you like by searching for them.
Once you have a couple of those, take each one and plug in the homepage url into this tool. (semrush) What you want to to do is click on organic reach, and then click on advanced report. Here you will see a list of keyword phrases or blog posts on their site that is causing them to acquire most of their organic traffic. Be sure to sort by the traffic column.
Now I pay for this tool, but even as a free user you’ll be able to get most of what you need. One or two blogs may not provide substantial inspiration, but if you can get one of two ideas of complimentary topics that could be successful, take them back up to the first method and repeat.
What will happen is, you will end up with 5 or 6 ideas that you would have never thought of that you can write about. Once you blog about those, repeat this process once again! After a little while, you won’t have to do this all the time, since you’ll have analytical data and feedback from existing readers on your own blog to guide you. But it’s getting those initial readers that you need help with right now!
Follow this process, and you’ll never be sitting there wondering what to blog about again.
Setup A Content Schedule To Keep You Accountable (And use these free plugins to help!)
One of the most important things is to just write consistently. This can be challenging for some (ask me how I know!!), and easier for others…. Doesn’t matter what it is for you, you must produce content consistently in order to get initial traction with your blog.
Enter the content calendar plugin…
One of the tools I’ve tried in order to see a snapshot of what blog posts I have coming out, is using a content calendar that shows me every day of the upcoming months. You can easily set a draft post for different days, and click and drag them around to play with your scheduling.
Anything that gets you looking at the big picture and seeing how each post will contribute to your monthly content production, is a very useful tool.
How To Set A Day Of The Week For A Certain Type Of Post To Keep Things Varied And Not Burn Out Your Readers
One of the things I have been experimenting with, is a more fun “themed” content schedule. Meaning, each day of the week is a particular theme, and this might be something you want to model. I’m not 100% sure if I’ll keep it this way, but thought I’d throw this in there as it might be helpful for you to do something similar to add some structure to your blog post production.
- Money Mondays
- Tutorial Tuesdays
- Website Wednesdays
- Friday Fun Day
Have a question or curious about something? Ask in the comments below!